The Australian Breastfeeding Association is a voluntary organisation established in 1964 (as the Nursing Mothers' Association of Australia) to encourage and support mothers who wish to breastfeed, whilst promoting in the community an awareness of the importance of Human Milk.
Our Vision
For breastfeeding and human milk to be the norm for human babies.
For babies to breastfeed exclusively for six months, with continuing breastfeeding for 2 years and beyond.
Our Mission
As Australia's leading authority on breastfeeding:
To educate society and support mothers, using up-to-date research findings and the practical experiences of many women.
To influence our society to acknowledge breastfeeding as normal, and important to skilled and loving parenting.